Rauw Alejandro

Despacito by Puerto Rican singer Luis Fonsi Luis Fonsi, who is a Puerto Rican singer Daddy Yankee became the song most streamed within less than six weeks. The single Despacito which was a mix of reggaeton and pop has not just brought fresh focus to reggaeton, but also increased interest in Latin music. The Billboard Top 100 had four songs predominantly in Spanish by 2016 compared to two in 2015. But during the peak of Despacito's fame in 2017, there were 19 mainly Spanish tracks that made the top 100. And in 2020 there were 41. Justin Bieber remixed Despacito 2017 with a version in two languages. Soon, other artistes collaborated with Reggaeton's biggest stars like Drake as well as Bad Bunny with MIA (2018), Madonna and Maluma and Medellin 2019. By 2020 a few reggaeton performers were lamenting their genre's shift towards the mainstream but a new generation namely Rauw Alejandro, sought to keep reggaeton evolving. Rauw Alejandro incorporated elements of other types of music and electronic.

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